Saudi Arabia isn’t the most popular destination in the Middle East, but it’s certainly one of the most attractive. Here are five reasons to visit.

1. Culture
Saudi Arabia is a country with a rich cultural heritage. Travelers looking to immerse themselves in this history should visit Jeddah, the country’s economic hub. Here, you can admire ancient houses built of coral. One of the most impressive architectural landmarks is the Nassif House, which once hosted high-ranking guests and is now home to art galleries, shops, and cafes.

2. Sports Tourism
Saudi Arabia boasts several outstanding football players, including Portuguese Cristiano Ronaldo, who plays for Al-Nasr, and Frenchman Karim Benzema, who plays for Al-Ittihad. This is a great reason to visit a stadium and enjoy some spectacular football. Those planning future trips should remember that the third season of the Dakar Rally will be held in Saudi Arabia from January 3rd to 17th, 2025.

3. New Hotels and Resorts
In Saudi Arabia, tourists often ask whether they can swim in their usual beachwear. And it’s good to note that the answer is yes: the country is actively developing the Red Sea Destination resort complex, which is specifically aimed at foreign guests.
The total number of resorts on this coast will reach fifty.

4. Architecture
Saudi Arabia is not only famous for its glittering skyscrapers in Riyadh, but also rich in ancient Nabataean architecture in the Al-Ula region. Saudi Arabia is home to Hegra, a Nabataean city of the dead with mysterious tombs carved directly into the cliffs. There are 111 such tombs in total, but Qasr al-Farid, considered the crown jewel of this area, is particularly noteworthy.

5. Nature
The desert covers approximately 80% of Saudi Arabia, but this doesn’t mean it lacks natural diversity. For example, in the Al-Ula region, you’ll find picturesque mountains that are especially striking at sunset, turning rich red-orange. These areas are also home to unusual formations, one of which has even been named “Elephant Rock.”